QR codes where the attention is
No app to download. A QR code on each room's slides opened that room's sessions for the day, with times and speakers. More codes sat on the Closing Night card and slide.
Event feedback people actually wanted to give.
At the Caribbean AI Summit 2026 in San Juan, Puerto Rico, on October 9–10, Om Aura Media was the Closing Night sponsor and the summit's survey partner. The job: capture what attendees thought while they were still in the room. Instead of a survey that arrives a week later, we built a Summit Passport.
From the Passport's own database, final count after the summit closed (October 11, 2026). Ratings are anonymous and are not people: one attendee could rate several sessions. Sign-ins are a self-selected group, not the whole audience. QR-code opens count pages opened from the codes on room slides and Closing Night materials on October 9–10.
No app to download. A QR code on each room's slides opened that room's sessions for the day, with times and speakers. More codes sat on the Closing Night card and slide.
How valuable was it? How relevant to your work? Plus an optional one-line takeaway for the speaker. The flow was designed to take about fifteen seconds.
Each rating stamped the attendee's passport, grouped by the summit's three tracks: Business, Technical and Society. Stamps doubled as entries in the Closing Night raffle.
English and Spanish on every screen, following the phone's language with a one-tap switch. If the convention Wi-Fi dropped mid-rating, the phone kept the answer and sent it on reconnect.
Ratings are stored with no name, email or device attached. Follow-up from event partners goes only to people who ticked an optional box naming Om Aura Media, which started unticked.
A live screen of running totals for the lobby (counts only, never names) and a two-tap draw page for the Closing Night raffle.
For two days, a room full of decision-makers shows what matters to them. Then everyone flies home. The Passport turned that moment into something that lasts: speakers get specific feedback, the organizers get a clear read on what landed, and the community gets original data about itself.
Original data is what search engines and AI assistants cite, because nobody else has it. It's the same principle we apply to clients: make the valuable things you already do measurable, findable and easy to trust.
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